EXCO

Henry Low, President.

Henry Low is a MBA graduate with a major in International Business from the University of East London (UeL). He began his career in the Out-of-Home (OOH) Advertising Industry since 1995 and took up the challenge as a founding partner of Spectrum Outdoor Sdn. Bhd. in 1997.

As a strong advocate to serve and uphold the Malaysian Outdoor Advertising Industry’s rules and regulations, he serves OAAM’s Executive Committee (EXCO) since 1998, and is currently the President of OAAM. Henry is also in the Board of Directors (BOD) of The Advertising Standards Authority Malaysia (ASA) – an advertising association fraternity comprising of other constitute members such as: 1) the Association of Accredited Advertising Agents Malaysia (4As); 2) the Malaysia Advertisers Association (MAA); 3) the Media Specialists Association (MSA); 4) the Malaysian Newspaper Publishers Association (MNPA); and 5) the Outdoor Advertising Association of Malaysia (OAAM).

With his keen knowledge of the OOH Advertising Industry, Henry wrote a thesis entitled “A Critical Review of Outdoor Advertising in Malaysia” which was later summarized and featured as an article in the Inspire Magazine. 

Shukor, Vice President.

Shukor is currently the CEO of Big Tree Outdoor Sdn Bhd.  He joined Big Tree in 2003 as Manager, Corporate Affairs and Business Development.

An advocate in the utilisation of the latest technologies available, he was responsible in managing and developing activities concerned with the production of innovative media formats that allow advertisers to not only reach consumers effectively but also cascade brand messages in the best possible way.  At Big Tree, Shukor led several key projects for the company which include the planning and implementation of OOH advertising solutions covering major highways, transit lines, airport and retail centre.

Shukor graduated from the University of Bradford, the United Kingdom with a Bachelor of Science (Honours) in Economics. His other appointments prior to BTO include Plus Berhad and Azlan & Associates Consulting.

Fariz, Secretary.

Fariz is leading the Operations Department of Big Tree as the General Manager of Operations. He is responsible to consistently meet defined metrics to achieve operational objectives entailing expansion of business, coordination of organisational conduct, product innovation and site development.

Fariz plays a key role in the identification and acquisition of new revenue generating streams in Malaysia and abroad within the scope of out-of-home (OOH) advertising which include undertaking market research and analysing industry data. His insights are pivotal in the establishment and innovation of aesthetically appealing and technologically-advanced media formats allowing advertisers to engage consumers with refined OOH advertising experience. Furthermore, he manages relationship with concessions, along with generating ideas and initiatives to achieve synergistic growth within established partnerships.

Prior to being in Big Tree from 2009, Fariz had a collective three-year stint in UEM Land Holdings and Messrs. Abu Talib Shahrom, advising on legal matters with respect to government and local authority regulations in all business operations and investments.

Fariz holds a bachelor’s degree in Law from Universiti Teknologi MARA (UiTM) followed by a Postgraduate Diploma in Syariah Law & Practice from the same university.

Dato Roslee, Treasurer.

Juanna Fong, EXCO member (Marketing Sub-Committee, Head)

Juanna Fong is currently attached to Seni Jaya Sdn. Bhd as the Sr General Manager, Sales since 1996.

She graduated with a diploma in Computer Programming & Information Processing from City & Guilds of London and started her earlier career as a Software Programmer before moving on to the IT & Office Automation industry.

She has more than a decade of experience in Sales & Customer Services and is responsible for the sales growth in Seni Jaya which is listed under Seni Jaya Corporation Bhd.

Kevin Chang, EXCO member.

Co-founder of Prisma Outdoor, has practically spent his entire career in the field of advertising and marketing. Having to gather decades of experiences specifically in Out-Of-Home advertising, he is the leading figure in charge of endorsing Prisma Outdoor’s effectiveness to the fraternity of marketers of Malaysia. 

Kicking of his first career move in the Out-Of-Home Advertising Industry, Kevin joined Seni Jaya Sdn Bhd in 1995 as an Account Manager and was later head hunted by UPD Sdn Bhd to join their Sales & Marketing Division. After which he was again invited by Kurnia Outdoor Sdn Bhd to head the Sales Division and after having spent a substential amount of years there, in 2006, Kevin co-founded Prisma Outdoor Sdn Bhd and still is pushing the bounderies of OOH & DOOH till today.

Maaresh, EXCO member.

Maaresh Starling has a Degree in Electronics & Communication with 29 years of working experience.

Started as an Engineer in setting up Paging & Trunking System with Electcoms Paging Sdn. Bhd. Moved on as General Manager Involved in the Implementations & Installation of Radio Data System (RDS) & RDS Paging system with RTM Malaysia & to be the first RDS Operator in Malaysia. Moved on as the first LCD Bust TV advertising Operator with Metrobus in 2002. Joined Redberry Ambient in 2008 as CTO managing Focus Media Network Sdn. Bhd. Operation of Executive Office Lobby TV network and PoinCast (M) Sdn. Bhd. for Giant Hypermarket TV Network and in 2018 appointed as COO of Redberry Outdoor for Rapid Bus Advertising, Billboard advertising and KTM advertising whiles still maintaining as CTO of Redberry Ambient too.

N. Thanabalan, EXCO member.

N. Thanabalan is the co-founder and Director of Mediamatrix which was founded in 2000. He is responsible for the overall operations of Mediamatrix and two other companies which was started later. Thana’s foray in outdoor media started in 1998 and he has seen how the industry has evolved into one of the most sought media today.

Mediamatrix’s greatest achivement was to obtain the biggest billboard record in Malaysia measuring 16000 square feet back in 2001. Mediamatrix’s feat was recognised as a National Record and was awarded the Malaysia Book Of Records Certificate in April 2002.

Before being in outdoor media, Thana was much into the entertainment industry and his last employment was with the late Malaysian music icon, Datuk Sudirman Haji Arshad being in charge of marketing and production of his concerts and private shows and also the retail side of Sudirman’s line of consumer products.

Den Han, EXCO member.

Den Han is the Director in Business and Development of Gelumbang Jaya Sdn. Bhd. He received his Bachelor (HONS) in Mechanical Engineering in University of Portsmouth, UK. He has joined Gelumbang Jaya Sdn Bhd since 2001 and was previously handling Sales and Marketing in the company.